URBAN CONNECT
Mobility dashboard that allows multimodal planning, decision making and communication between mobility providers and municipalities.
Service
Design Concept
Software
Figma
Miro
Year
2023
Context
There is no standardized way for cities to access the data from various shared mobility providers. Existing communication between cities are providers are rudimentary and inefficient for the city planning and management.
Objective
Understand utilization of shared vehicle and mobility-generated data to enable cities to make well-informed decisions on infrastructure improvements and transportation planning, while promoting the development of a more accessible and standardized digital platform for data access.
Methodology
Methodology included understand the current process to define personas. Each of the steps help define the application requirements and new information architecture to design the new process and screens to implement and test with real users.
Empathize
First phase gathered insights on current pain points, expectations, and the impact of existing parking infrastructure. The goal was to gain understanding of the existing process for creating and managing parking zones, including regulatory, operational, and user experience aspects. Paying especial attention and observe how current systems are used, identifying pain points and inefficiencies.
Current Process
Map out the steps users take to plan, make decisions, and communicate within the current system and identify opportunities for improvement.
Initial Findings
01.
Communication and data exchange between cities and mobility providers are not standardized.
02.
Communication is mostly conducted via email or telephone and time-consuming exchanges.
03.
Regulatory Process, primarily managed by the municipality, lacking flexibility
04.
Lack of transparency in municipal decision-making processes, leaving stakeholders uninformed.
05.
Prohibited parking zones tend to remain active longer than intended due to bureaucratic delays.
Conceptualize
The conceptualization phase focused on generating new application requirements, designing an information architecture, and formulating an ideal process for efficient and effective implementation of the application. During this phase new solution were defined by brainstorming ideas and conceptualizing how the platform will address identified needs.
The conceptualization phase is critical in setting the foundation for a successful parking zone implementation within a mobility project. By focusing on innovative requirements, robust information architecture, and an ideal process for development and maintenance, cities and providers can create efficient, user-friendly, and sustainable parking solutions. This structured approach not only addresses current challenges but also paves the way for future advancements in urban mobility.
New Flow
Considering the inefficiencies on the current parking zone process, some initial sketches and wireframes were created to show potential layouts and flows.
Design
Detailed process flows that outline how users will interact with the dashboard, from multimodal planning to decision-making and communication. The design the structure of the dashboard to ensure information is logically organized. This includes defining how data is grouped, labeled, and navigated.
Testing
A designed workshop with usability tests with real users helped interact with the users, identify issues in the new process and gather feedback to understand what solutions worked and what aspects need to be improve.
Limitations
Adaptation Phase
Users might have problems to adapt and = might resist adopting new technology, preferring familiar systems.
Learning center
Users may require significant training to effectively use the new dashboard, which can be resource-intensive.
Findings
By following this structured design process and focusing on a clear process flow and robust information architecture, we can create a Mobility Dashboard that enhances multimodal planning, decision-making, and communication. This user-centric approach ensures the dashboard meets the needs of both mobility providers and municipalities, ultimately leading to more efficient and effective urban mobility solutions.
